Blogging is no longer a concealed profession. Majorly after 2015, there are about 200 million blogs online or even more, and this is where the hard competition steps in. Blogs are no doubt one of the high earning sources in this digital phase, but the fact that most of them fail miserably is also not entirely wrong. And that is what we are going to discuss here. Why do most bloggers fail?
Starting blogging is like establishing a business from scratch, giving it all your blood, sweat, and investment and waiting for it to flourish slowly but steadily. Investment in blogging is not much of finance but creativity, consistency, patience, and a lot more. This is why many bloggers we know refer to their blog as their baby!
When we started blogging we had no idea just how life changing it would become. It was a hobby, a side hustle, a creative outlet. Never did either Louise or myself envisage it becoming our careers.
We had no idea that we would be earning four figures for one campiagn or that we could be adding a serious income stream to the family finances, all done from the comfort of our home, around our busy family lives.
Let’s Learn Why Do Most Bloggers Fail?
No definite objective
Most of the present-day bloggers have taken this profession as a game. Yes, when I say profession, I somewhat deny calling blogging a hobby. Web blogging is addressing an audience with a specific objective. People find fitness, affiliate, or food webs a high-earning niche and get into them without any passion or adequate knowledge of it. This is a sure fire way to fail. You need to write about what you love and have knowledge about.
Inconsistency
Successful bloggers have a regular and well-planned schedule, and they don’t write and post things when they feel like. In short, irregularity and inconsistency make a lot of growing bloggers fail. We suggest at least a few blogs per week with a realistic schedule are enough to ensure your audience is getting a dose of content from your website that they expect.
Lack of promotion
A successful blog is 40% of the building and organising efforts and 60% promotion. With millions of people doing the same every day, no audience is sitting back correctly for your content unless you take an extra effort to promote it on the best platforms.
Not focusing on SEO
For increasing traffic on your blogs, relying only on promotions won’t work well in the long run. The modern-day blogging demands best SEO practices to make one stand at a specific position amongst the top bloggers. This is one of the important things we will analyse when carrying out our value packed blog audits. You can read about SEO in previous blog posts that we have shared because we are happy to share knowledge if you want to improve your blog youself.
Lack of editing and reviewing
Many bloggers think their work is done once they have created content. But in reality, this isn’t true. While writing down, the thing that might look brilliant in your head would not have penned down the same or might not feel the same to your writer. Hence when a blogger thinks their write-up is perfect and does not consider proofreading or edit as per the readers’ perspective, it is one of the significant spots where they start to fail.
More to these basic blogging mistakes, there are a lot more that one fails to focus upon. To learn from them and build up a successful blog, one must concentrate importantly on hard work, dedication, patience, and determination. You cannot just start a blog and hope to rank on the first page of Google in 2 months, but to flourish as a blogger being unique and updated with all the upcoming of the blogging world is one absolute requirement.
We have made many of these mistakes but if you are serious about making a success of blogging then we can help you avoid the pitfalls, you can jump in and save yourself time by having a one to one session with us that will give you a head start on blogging success, not forgetting of course our value packed audits that are recieving high praise from those who have taken our advice.
Recent Comments